Irene Lewis-McCormick - Fitness Educator/Author - Episode 38
Two Fit Crazies and a Microphone
Episode #38 - Irene Lewis-McCormick
International Fitness Educator, 30-year Fitness Veteran, Twice Published Author, Faculty at Drake University in Des Moines, Iowa, and SCW Fitness, Director for Octane Fitness, Orange Theory Coach, RYKA Fitness Ambassador, Master Trainer for: TRX, Savvier Fitness, Power Systems, SCW Fitness Education, JumpSport, and KnotOut. Certifications include: NSCA, ACE, AFAA, ACSM, AEA, and YogaFit. IDEA Fitness Presenter of the Year Nominee 2018.
In episode #38 of Two Fit Crazies and a Microphone, the spunky and super intelligent Irene Lewis-McCormick walks us through HER rise to fame in the cutthroat fitness industry. From teaching aerobics classes in small studios….and yes thongs and headbands were totally cool, to starring in dozens of workout videos, Irene is the real deal! She not only discusses some valuable tips to be more successful in the fitness world, but also how to effectively retain clients and foster relationships in any career.
Irene delves into her life as a professor at Drake University and shares some eye-opening experiences about the next generation of fitness professionals. (Don’t worry! It’s not all bad!) Irene also discusses the importance of strong communication skills and being able to have the ability to “Train to Transfer!”
As the author of The HIIT Advantage and A Women’s Guide to Muscle Strength, Irene is also an expert on properly training the body, especially the woman’s body, by using HIIT (High Intensity Interval Training) workouts as well as safe and effective strength programs. Her knowledge base is amazing and her 30+ years of experience makes her a true leader in the fitness world!
Irene has her hand in just about EVERYTHING in the fitness industry….and we even got a little plug for Orange Theory Fitness in there!
Thank you for listening in on Episode 38!
Two Fit Crazies and a Microphone
Instagram: @irenemccormick3
Amazon: https://www.amazon.com/Irene-Lewis-McCormick/e/B006JG44IS
Orangetheory Fitness: https://www.orangetheoryfitness.com/
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